Tuesday, February 19, 2008

your own business

one of the actions that we need to take in moving out from the "rat race" going to the "fast tract", as explained by Robert Kiyosaki of the Rich Dad, Poor Dad, is to have our own business. but how do we look for a business that best suit us? here are some tips on how to look for a business.

how to look for your own business

1. identify people's need or simply create a need.

1.1 identify people's need. before you start any business, ask the market first what they need. ask what is it that they need and what they want that you can help provide. start a business that has an immediate market to avoid difficulty in selling. The basic needs are food, shelter and clothing.

1.2 create a need. if you happen to have a products or services that is not need-based you will still need to educate the people on why they have to purchase your products or services. You must create awareness. You must come up with a good marketing strategy and advertise your business.

2. find your core gifts/interests. start from your hobby. if you like cross-stitching, beads making, baking, etc., your family, friends and neighbors like it and asks for more then maybe you can earn from it. try improving your masterpieces and packaging and charge them. from that you can start your own small business.

3. sell a good/new idea. it maybe an existing product and you added some features. for example: simple "sago", put some flavorings, crushed ice, a bigger straw and a good packaging turned into "zago". other examples are "cooked ice cream", "frozen taho", etc.

4. buy and sell or network marketing. this is the easiest way to start a business. ride form others existing products. try looking for good products and start your buy and sell business. in multi-level marketing or networking, don't concentrate on recruitment but on marketing the products because it is the "bread and butter" of the company.

5. buy an existing business or franchise a business. if you have enough capital to start a business but still confused on how to start one, better buy an existing business or simply franchise a business. you just need to learn the process and follow their system. then improve on how to serve your customers better.

by creating your own business, you're not just creating a source of income for yourself but also create jobs for your fellow countrymen.

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